Perhaps you’re wondering where to start with your marketing automation? In this post we’re going to take a look at automating blog posts and newsletters. These are easy to get going on and you may find them to be a good starting point for your business. In terms of published information that you can automate, here are a few … [Read more...]
#26 How to Decrease Bounce Rate
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Welcome back for our 26th podcast! This is the final podcast in our ‘cool stats for cool people’ series where we have been looking at all the stats and numbers you need to keep a handle on to improve the success of your website. Today we are looking at how to decrease bounce rate on your website. First up though, what have … [Read more...]
#25 Shopping Cart Abandonment Solutions
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Welcome aboard for podcast #25! This is the sixth in our ‘Cool Stats For Cool People’ series and we will be looking at shopping cart abandonment solutions. What is shopping cart abandonment rate? Well picture this; you are in a shopping mall with a cart full of goodies, you get to the checkout, leave the cart there full and run … [Read more...]
How Google Penguin 2.0 Affects You from May 2013
Google is changing its algorithm again. In layman's terms here is what you need to know about how Google Penguin 2.0 affects you: 1) Create Compelling High Quality ContentBad content is getting harder to hide. In fact you will start to get penalised if you create it. Think before you post or create anything. Are … [Read more...]
#24 Increase Average Time On Site For Your Website and Increase Website Traffic
Podcast: Play in new window | Download (Duration: 42:10 — 38.6MB) | Embed
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Buckle up for podcast #24! This is the next in our ‘Cool Stats for Cool People’ series and we are looking at how you can increase website traffic by increasing the average time that people spend on your website … First up though, what have Andrew and Heather learned this week? Heather has spent a lot of time in client meetings … [Read more...]
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